{"id":58656,"date":"2023-04-26T08:18:52","date_gmt":"2023-04-26T08:18:52","guid":{"rendered":"https:\/\/formatiqo.com\/?page_id=58656"},"modified":"2023-10-02T06:50:41","modified_gmt":"2023-10-02T06:50:41","slug":"prohlaseni-o-pouziti-cookies","status":"publish","type":"page","link":"https:\/\/formatiqo.com\/cs\/prohlaseni-o-pouziti-cookies\/","title":{"rendered":"Prohl\u00e1\u0161en\u00ed o pou\u017eit\u00ed cookies"},"content":{"rendered":"<div id=\"pl-58656\"  class=\"panel-layout\" ><div id=\"pg-58656-0\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-58656-0-0\"  class=\"panel-grid-cell\" ><div id=\"panel-58656-0-0-0\" class=\"so-panel widget widget_wpa9-editor-ext panel-first-child panel-last-child\" data-index=\"0\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-wpa9-editor-ext so-widget-wpa9-editor-ext-default-c93e1481a745-58656\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<h2>Co jsou cookies?<\/h2>\n<p>Jedn\u00e1 se o mal\u00e9 datov\u00e9 soubory, kter\u00e9 jsou nezbytn\u00e9 pro ur\u010dit\u00e9 funkce webov\u00fdch str\u00e1nek, nap\u0159\u00edklad pro p\u0159ihla\u0161ov\u00e1n\u00ed. Soubory cookie umo\u017e\u0148uj\u00ed webov\u00fdm str\u00e1nk\u00e1m zapamatovat si r\u016fzn\u00e1 nastaven\u00ed, jako je jazyk, p\u00edsmo a dal\u0161\u00ed mo\u017enosti, kter\u00e9 jste si sami zvolili pro zobrazen\u00ed webov\u00fdch str\u00e1nek. To je d\u016fvod, pro\u010d cookies um\u00eds\u0165ujeme na v\u00e1\u0161 po\u010d\u00edta\u010d. Tot\u00e9\u017e d\u011bl\u00e1 v\u011bt\u0161ina velk\u00fdch internetov\u00fdch str\u00e1nek a poskytovatel\u016f.<\/p>\n<h3>Na co vyu\u017e\u00edv\u00e1me cookies na tomto webu?<\/h3>\n<p>Cookies lze podle trvanlivosti rozd\u011blit na dva z\u00e1kladn\u00ed druhy:<\/p>\n<ul>\n<li>Kr\u00e1tkodob\u00e9 (session cookies) \u2013 z\u016fst\u00e1vaj\u00ed ve va\u0161em prohl\u00ed\u017ee\u010di do zav\u0159en\u00ed va\u0161eho prohl\u00ed\u017ee\u010de, pot\u00e9 se vyma\u017eou.<\/li>\n<li>Dlouhodob\u00e9 (persistent cookies) \u2013 z\u016fst\u00e1vaj\u00ed ulo\u017eeny v prohl\u00ed\u017ee\u010di dlouhou dobu (z\u00e1le\u017e\u00ed na nastaven\u00ed va\u0161eho prohl\u00ed\u017ee\u010de a nastaven\u00ed cookie) nebo dokud je ru\u010dn\u011b neodstran\u00edte.<\/li>\n<\/ul>\n<p>Na na\u0161em webu pou\u017e\u00edv\u00e1me tyto cookies:<\/p>\n<ul>\n<li>Technick\u00e9 (kr\u00e1tkodob\u00e9) \u2013 jsou nezbytn\u00e9 pro zaji\u0161t\u011bn\u00ed element\u00e1rn\u00ed funkce str\u00e1nek, tj. vlo\u017een\u00ed produkt\u016f do ko\u0161\u00edku, proces n\u00e1kupu a zobrazen\u00ed verze str\u00e1nky vy\u017eaduj\u00edc\u00ed javascript nebo bez n\u011bj.<\/li>\n<li>YouTube (kr\u00e1tkodob\u00e9 i dlouhodob\u00e9) \u2013 vyu\u017e\u00edv\u00e1 je p\u0159ehr\u00e1va\u010d vide\u00ed YouTube. Jsou na v\u00e1\u0161 po\u010d\u00edta\u010d um\u00edst\u011bny ve chv\u00edli, kdy p\u0159ehr\u00e1va\u010d spust\u00edte.<\/li>\n<li>Google Analytics (dlouhodob\u00e9) \u2013 abychom v\u00e1m mohli str\u00e1nky l\u00e9pe p\u0159izp\u016fsobit, vyu\u017e\u00edv\u00e1me pro m\u011b\u0159en\u00ed anonymn\u00edch dat o chov\u00e1n\u00ed u\u017eivatel\u016f n\u00e1stroj Google Analytics.<\/li>\n<li>AdWords (dlouhodob\u00e9) \u2013 generovan\u00e9 reklamn\u00edm syst\u00e9mem. Pomoc\u00ed t\u011bchto cookies m\u016f\u017eeme vyhodnocovat efektivitu prodejn\u00edch kan\u00e1l\u016f.<\/li>\n<li>Sklik (dlouhodob\u00e9) \u2013 generovan\u00e9 reklamn\u00edm syst\u00e9mem. Pomoc\u00ed t\u011bchto cookies m\u016f\u017eeme vyhodnocovat efektivitu prodejn\u00edch kan\u00e1l\u016f.<\/li>\n<li>Facebook (kr\u00e1tkodob\u00e9 i dlouhodob\u00e9) \u2013 jsou pou\u017e\u00edv\u00e1ny widgetem soci\u00e1ln\u00ed s\u00edt\u011b Facebook, kter\u00fd je vlo\u017een na t\u011bchto str\u00e1nk\u00e1ch.<\/li>\n<li>Twitter (dlouhodob\u00e9) \u2013 jsou pou\u017e\u00edv\u00e1ny widgetem soci\u00e1ln\u00ed s\u00edt\u011b Twitter, kter\u00fd je vlo\u017een na t\u011bchto str\u00e1nk\u00e1ch.<\/li>\n<li>Mailchimp (kr\u00e1tkodob\u00e9 i dlouhodob\u00e9) \u2013 generovan\u00e9 aplikac\u00ed Mailchimp. Tyto cookies n\u00e1m umo\u017e\u0148uj\u00ed vyhodnotit \u00fa\u010dinnost reklamn\u00edho kan\u00e1lu.<\/li>\n<li>Albacross (dlouhodob\u00e9) \u2013 cookies nQ_cookieId a nQ_visitId jsou platn\u00e9 1 rok a pom\u00e1haj\u00ed n\u00e1m identifikovat spole\u010dnosti pro lep\u0161\u00ed generov\u00e1n\u00ed potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f a efektivn\u011bj\u0161\u00ed c\u00edlen\u00ed reklamy.<\/li>\n<\/ul>\n<p>Cookies nikdy nepou\u017e\u00edv\u00e1me k tomu, abychom v\u00e1s osobn\u011b identifikovali, a nikdy do nich neum\u00eds\u0165ujeme citliv\u00e1 nebo osobn\u00ed data.<\/p>\n<h3>Jak lze upravit vyu\u017e\u00edv\u00e1n\u00ed cookies<\/h3>\n<p>V\u0161echny cookies, kter\u00e9 u\u017e na va\u0161em po\u010d\u00edta\u010di jsou, m\u016f\u017eete vymazat. V\u011bt\u0161ina prohl\u00ed\u017ee\u010d\u016f tak\u00e9 nab\u00edz\u00ed mo\u017enost blokace um\u00eds\u0165ov\u00e1n\u00ed cookies na v\u00e1\u0161 po\u010d\u00edta\u010d, v takov\u00e9m p\u0159\u00edpad\u011b ale nebudete moci vyu\u017e\u00edt v\u0161echny na\u0161e online slu\u017eby. Detailn\u00ed informace o nastaven\u00ed ukl\u00e1d\u00e1n\u00ed soubor\u016f cookies ve va\u0161em prohl\u00ed\u017ee\u010di najdete na str\u00e1nk\u00e1ch poskytovatele konkr\u00e9tn\u00edho prohl\u00ed\u017ee\u010de. Pro nejroz\u0161\u00ed\u0159en\u011bj\u0161\u00ed prohl\u00ed\u017ee\u010de to jsou:<\/p>\n<ul>\n<li><a href=\"https:\/\/support.google.com\/accounts\/answer\/61416?hl=en\">Chrome<\/a><\/li>\n<li><a href=\"https:\/\/support.mozilla.org\/en-US\/kb\/cookies-information-websites-store-on-your-computer\">Firefox<\/a><\/li>\n<li><a href=\"https:\/\/support.microsoft.com\/en-us\/windows\/delete-and-manage-cookies-168dab11-0753-043d-7c16-ede5947fc64d\">Internet\u00a0Explorer<\/a><\/li>\n<li><a href=\"https:\/\/www.opera.com\/help\/tutorials\/security\/privacy\/\">Opera<\/a><\/li>\n<li><a href=\"https:\/\/support.google.com\/chrome\/answer\/95647?co=GENIE.Platform%3DAndroid&amp;hl=en-GB\">Android<\/a><\/li>\n<\/ul>\n<p>Podrobnosti najdete na webov\u00fdch str\u00e1nk\u00e1ch\u00a0<a href=\"https:\/\/www.aboutcookies.org\/\">AboutCookies.org<\/a>.<\/p>\n<h3>Pou\u017e\u00edv\u00e1n\u00ed Google Analytics<\/h3>\n<p>Tato str\u00e1nka pou\u017e\u00edv\u00e1 slu\u017ebu Google Analytics, poskytovanou spole\u010dnost\u00ed Google, Inc. (d\u00e1le jen \u201eGoogle\u201c). Slu\u017eba Google Analytics pou\u017e\u00edv\u00e1 soubory cookies. Informace o u\u017e\u00edv\u00e1n\u00ed str\u00e1nky spolu s obsahem souboru cookie bude spole\u010dnost\u00ed Google p\u0159enesen a ulo\u017een na serverech ve Spojen\u00fdch st\u00e1tech. Google bude u\u017e\u00edvat t\u011bchto informac\u00ed pro \u00fa\u010dely vyhodnocov\u00e1n\u00ed u\u017e\u00edv\u00e1n\u00ed str\u00e1nky a vytv\u00e1\u0159en\u00ed zpr\u00e1v o jej\u00ed aktivit\u011b, ur\u010den\u00fdch pro jej\u00ed provozovatele, a pro poskytov\u00e1n\u00ed dal\u0161\u00edch slu\u017eeb t\u00fdkaj\u00edc\u00edch se \u010dinnost\u00ed na str\u00e1nce a u\u017e\u00edv\u00e1n\u00ed internetu v\u016fbec. Google m\u016f\u017ee tak\u00e9 poskytnout tyto informace t\u0159et\u00edm osob\u00e1m, bude-li to po\u017eadov\u00e1no z\u00e1konem nebo budou-li takov\u00e9to t\u0159et\u00ed osoby zpracov\u00e1vat tyto informace pro Google.<\/p>\n<p>Kv\u016fli ochran\u011b va\u0161eho soukrom\u00ed jsme upravili slu\u017ebu Google Analytics tak, aby nezaznamen\u00e1vala va\u0161i IP adresu.<\/p>\n<p>Slu\u017eba Google Analytics je roz\u0161\u00ed\u0159ena o souvisej\u00edc\u00ed reklamn\u00ed funkce poskytovan\u00e9 spole\u010dnost\u00ed Google, a to:<\/p>\n<ul>\n<li>p\u0159ehledy zobrazen\u00ed v reklamn\u00ed s\u00edti Google,<\/li>\n<li>remarketing (zobrazov\u00e1n\u00ed reklam v obsahov\u00e9 s\u00edti na z\u00e1klad\u011b zhl\u00e9dnut\u00fdch produkt\u016f),<\/li>\n<li>roz\u0161\u00ed\u0159en\u00e9 demografick\u00e9 p\u0159ehledy (reportov\u00e1n\u00ed anonymn\u00edch demografick\u00fdch dat).<\/li>\n<\/ul>\n<p>V\u00edce informac\u00ed o zpracov\u00e1n\u00ed a vyu\u017eit\u00ed dat najdete ve <a href=\"https:\/\/www.google.com\/intl\/en\/policies\/privacy\/partners\/\">smluvn\u00edch podm\u00ednk\u00e1ch spole\u010dnosti Google<\/a>.<\/p>\n<h3>Jak zak\u00e1zat sledov\u00e1n\u00ed Google Analytics<\/h3>\n<p>Chcete-li zablokovat odes\u00edl\u00e1n\u00ed anonymn\u00edch statistik pomoc\u00ed n\u00e1stroje Google Analytics, m\u016f\u017eete k tomu vyu\u017e\u00edt <a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout\">plugin<\/a> poskytovan\u00fd spole\u010dnost\u00ed Google. Tento plugin je t\u0159eba st\u00e1hnout a nainstalovat do va\u0161eho prohl\u00ed\u017ee\u010de.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Co jsou cookies? Jedn\u00e1 se o mal\u00e9 datov\u00e9 soubory, kter\u00e9 jsou nezbytn\u00e9 pro ur\u010dit\u00e9 funkce webov\u00fdch str\u00e1nek, nap\u0159\u00edklad pro p\u0159ihla\u0161ov\u00e1n\u00ed. Soubory cookie umo\u017e\u0148uj\u00ed webov\u00fdm str\u00e1nk\u00e1m zapamatovat si r\u016fzn\u00e1 nastaven\u00ed, jako je jazyk, p\u00edsmo a dal\u0161\u00ed mo\u017enosti, kter\u00e9 jste si sami zvolili pro zobrazen\u00ed webov\u00fdch str\u00e1nek. To je d\u016fvod, pro\u010d cookies um\u00eds\u0165ujeme na v\u00e1\u0161 po\u010d\u00edta\u010d. Tot\u00e9\u017e [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-58656","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/formatiqo.com\/cs\/wp-json\/wp\/v2\/pages\/58656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/formatiqo.com\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/formatiqo.com\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/formatiqo.com\/cs\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/formatiqo.com\/cs\/wp-json\/wp\/v2\/comments?post=58656"}],"version-history":[{"count":3,"href":"https:\/\/formatiqo.com\/cs\/wp-json\/wp\/v2\/pages\/58656\/revisions"}],"predecessor-version":[{"id":59104,"href":"https:\/\/formatiqo.com\/cs\/wp-json\/wp\/v2\/pages\/58656\/revisions\/59104"}],"wp:attachment":[{"href":"https:\/\/formatiqo.com\/cs\/wp-json\/wp\/v2\/media?parent=58656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}